In light of the continued unrest coming from the current abortion laws put in place by Alabama and Georgia, Google has begun enforcing new, stricter regulations for pregnancy centers wanting to advertise on its search engine. These new regulations will affect those advertising in the USA, UK, and Ireland.
The new rules were in the works before Alabama and Georgia passed bans on most abortions, and their announcement appears to have been motivated in part by The Guardian’s reporting on Google awarding $150,000 in free advertising to the California-based Obria Group, which openly bills itself as a pro-life alternative to Planned Parenthood (but has been criticized for allegedly agreeing to offer contraception in exchange for federal grants). “Google should in no way be subsidizing any misinformation campaigns, especially campaigns designed to deceive women about their own reproductive care options,” Democrat Reps. Carolyn Maloney and Suzanne Bonamici complained in a letter to Google CEO Sundar Pichai. “Your continued support of Obria Group’s intentional misinformation campaigns denies women access to truthful information about their medical choices.”